With just 397 days until the opening ceremony of the Rio de Janiero 2016 Summer Olympic Games, the games organisers have proudly revealed their innovative Olympic torch design. Whilst the previous Olympic torches have the complete design immediately revealed, the 2016 games version delivers a surprise.
On the exterior, the torch initially apppears as a simple white baton, but then as the Olympic flame is passed on to the next torch bearer, like magic, the torch hyper extends to reveal the inside coloured heart elements warmth of the Brazilian people. According to the official Rio 2016 website, the contagious energy is represented when the coloured segments open up and release energy for the moment of the kiss (passing of the Olympic flame)
The different coloured segments reflect the combined elements of the Brazilian landscape being the waves of the Golden sky / sun, lush Green mountains, blue seas and the iconic black and white Rio de Janiero promenade pattern as the ground. The torch also has a rounded triangular shape representing the three Olympic values – excellence, friendship and respect.
Amid continued concerns about the continued pollution issues of Rio de Janieros’ beaches, construction schedule timeframes and security, it’s refreshing to see the Brazilian spirit represented in an innovative and inspiring Olympic torch design.